Does Brach’s Still Make Maple Nut Goodies: The Brutal Truth
Brach’s no longer makes Maple Nut Goodies. The beloved candy was officially discontinued after Ferrara Candy Company acquired the Brach’s brand. While you can’t buy the original anymore, fantastic store-bought alternatives and simple homemade recipes exist to help you recreate that classic maple, nutty, and chewy flavor you miss.
Do you remember the taste of Brach’s Maple Nut Goodies? For many, it’s a sweet, nostalgic memory. That unique treat, with its chewy maple center covered in crunchy peanuts, was a staple in candy dishes for generations. But recently, you might have noticed they’ve vanished from store shelves. You’ve checked the candy aisle, searched online, and found nothing but disappointment and old forum posts.
The search can be frustrating. It leaves you wondering if you’re just not looking in the right place or if your favorite candy is gone forever. It’s a small thing, but losing a connection to a sweet memory feels significant.
Don’t worry, you’re not alone in this search. We’ve dug deep to find the real story. In this article, we’ll uncover the brutal truth about what happened to Brach’s Maple Nut Goodies. More importantly, we’ll guide you through the best alternatives and even show you how to make your own at home, so you can bring that delicious memory back to life.
The Story Behind the Disappearance of Maple Nut Goodies
To understand why this classic candy is gone, we have to look at its history and the business of candy making. Brach’s Confections was once a giant in the American candy industry, famous for its pick-a-mix displays filled with everything from caramels to jelly beans. Maple Nut Goodies were a proud part of that lineup, offering a unique flavor profile that stood out from the typical chocolate and fruit candies.
A Candy with a Long History
Brach’s was founded in 1904 by German immigrant Emil J. Brach. He started with a small candy store in Chicago, and his commitment to quality and innovation helped the company grow into a national icon. Maple Nut Goodies became one of their signature items, beloved for their rich maple flavor and satisfying texture. They weren’t just a candy; they were a piece of Americana, a treat many people grew up with.
Changing Hands, Changing Priorities
The candy industry has seen massive changes over the last few decades. Many classic, family-owned brands have been bought and sold by large corporations. Brach’s was no exception. After a series of ownership changes, the brand was acquired by Farley’s & Sathers Candy Company, which later merged with Ferrara Pan Candy Company to become what is now known as the Ferrara Candy Company.
When a large company acquires a new brand, it often evaluates the entire product line. Decisions are made based on profit margins, production efficiency, and overall brand strategy. Unfortunately, nostalgic niche products don’t always make the cut in this new, streamlined business model.
Why Do Companies Discontinue Favorites?
It can feel personal when a favorite product disappears, but the decision is almost always purely business. Here are a few common reasons why a company like Ferrara might discontinue a candy like Maple Nut Goodies:
- Declining Sales: While the candy has a devoted following, it may not have sold in large enough quantities to justify its national production and distribution costs.
- High Production Costs: Specific ingredients, like real maple syrup, can be expensive. If the cost to produce the candy becomes too high, it’s often one of the first to be cut.
- Streamlining Product Lines: Large companies often focus on their best-selling “hero” products (like Brach’s Candy Corn or Lemonheads for Ferrara) and cut less popular items to simplify operations.
- Outdated Equipment: The machinery used to make a specific candy might be old and difficult to maintain. Replacing it could be too expensive for a product with lower sales.

The Brutal Truth: They’re Officially Gone for Good
So, let’s get right to it. The brutal truth is that Brach’s Maple Nut Goodies have been discontinued by Ferrara Candy Company. There has been no official public announcement on a grand scale, but countless fans have confirmed it by contacting the company directly. Customer service representatives have consistently replied that the product is no longer part of their portfolio and there are no plans to bring it back.
This news has been met with sadness and frustration from the candy’s loyal fanbase. Online communities on Facebook and Reddit are filled with people sharing memories and looking for replacements. There have even been several online petitions on sites like Change.org, begging Ferrara to reconsider. Despite these passionate pleas, the company has not reversed its decision. The reality is, the Brach’s Maple Nut Goodies we knew and loved are a thing of the past.
Finding a Worthy Successor: The Best Alternatives to Brach’s Maple Nut Goodies
While the original is gone, the craving remains! The good news is that you don’t have to give up on that delicious maple-nut flavor combination. To find the best replacement, we first need to remember what made the original so special.
Here’s a breakdown of its classic components:
| Component | Description |
|---|---|
| Center | The heart of the candy was a chewy, slightly firm center with a rich, buttery maple flavor. It was less like a soft nougat and more like a dense, rich fudge or divinity. |
| Peanut Coating | The center was generously coated with small pieces of roasted, salted peanuts, providing a savory crunch that perfectly balanced the sweetness of the maple. |
| Overall Texture | The combination of the chewy inside and the crunchy outside was what made it so addictive. It was a multi-layered experience in every bite. |
Top Store-Bought Contenders
Several candies on the market can help fill the void left by Maple Nut Goodies. While none are an exact one-for-one replacement, some come remarkably close.
1. Pearson’s Salted Nut Roll
This is, by far, the most frequently recommended alternative, and for good reason. The Pearson’s Salted Nut Roll features a chewy nougat center, a layer of golden caramel, and a hearty coating of salted, roasted peanuts. While its center is vanilla-flavored nougat instead of maple, the overall texture and sweet-and-salty balance are incredibly similar. For many, it’s the closest you can get to the experience of a Maple Nut Goodie.
2. PayDay Candy Bar
A PayDay bar is another solid option, though it’s a bit further from the original. It consists of a firm caramel center completely surrounded by salted peanuts. It delivers the same satisfying salty-sweet crunch, but it lacks the maple flavor and has a much firmer caramel core instead of a chewy center. If the peanut crunch is what you miss most, a PayDay is a great choice.
3. Look for Regional or Gourmet Options
Don’t forget to check out smaller, regional candy makers or gourmet confectioneries, especially those in New England or Canada where maple is a staple. Many small-batch candy shops make “maple nut clusters” or “maple nut chews” that capture the spirit of the original Brach’s classic. Visiting places like Cracker Barrel or browsing online candy stores like Nuts.com can sometimes uncover hidden gems.
The Ultimate DIY Project: Homemade Maple Nut Goodies Recipe
If the alternatives just aren’t cutting it, there’s only one thing left to do: make your own! Taking the recipe into your own hands is not only rewarding but also gives you complete control over the flavor. You can make them as mapley and nutty as you like. This beginner-friendly recipe recreates the classic candy using simple ingredients and techniques.
What You’ll Need: Ingredients & Tools
Gathering your supplies first makes the process smooth and easy. Here’s what you’ll need.
- Ingredients:
- 1 cup granulated sugar
- 1/2 cup light corn syrup
- 1/4 cup water
- 1/4 cup (1/2 stick) salted butter
- 1/2 cup sweetened condensed milk
- 1/4 cup real maple syrup (Grade A Amber or Dark is best)
- 1 teaspoon vanilla extract
- 1 1/2 cups roasted, salted peanuts, roughly chopped
- Tools:
- Medium-sized, heavy-bottomed saucepan
- Candy thermometer
- 8×8 inch square baking pan
- Parchment paper
- Silicone spatula or wooden spoon
Step-by-Step Instructions
Follow these steps carefully for perfect homemade maple nut candy. Working with hot sugar requires your full attention, so read through the steps before you begin.
- Prep Your Pan: Line your 8×8 inch baking pan with parchment paper, leaving a little overhang on the sides to use as “handles” later. Spread about 1/2 cup of the chopped peanuts evenly across the bottom of the pan. Set aside.
- Combine Ingredients: In your heavy-bottomed saucepan, combine the granulated sugar, corn syrup, water, and butter.
- Start Cooking: Place the saucepan over medium heat. Stir constantly with your spatula or spoon until the butter has melted and the sugar has completely dissolved. The mixture should look clear, not grainy.
- Bring to Temperature: Stop stirring and clip your candy thermometer to the side of the pan, ensuring the tip is submerged in the mixture but not touching the bottom. Allow the mixture to boil undisturbed until it reaches the “soft-ball stage.” According to food science experts at the Exploratorium, this is between 235°F and 245°F (113°C and 118°C). This is the most crucial step for getting the right chewy texture.
- Add the Final Flavors: Once the mixture reaches temperature, immediately remove the pan from the heat. Carefully stir in the sweetened condensed milk, real maple syrup, and vanilla extract. Be cautious, as the mixture may bubble up. Stir until everything is smooth and well combined.
- Add the Nuts: Fold in 1/2 cup of the remaining chopped peanuts into the hot maple mixture.
- Pour and Spread: Quickly pour the candy mixture over the peanuts in your prepared pan. Use your spatula to spread it into an even layer.
- Top it Off: Sprinkle the final 1/2 cup of peanuts over the top and gently press them into the candy with the back of the spatula.
- Cool Completely: Let the candy cool at room temperature for at least 4 hours, or until it is completely firm. Do not put it in the refrigerator, as this can make the candy grainy.
- Cut and Serve: Once firm, use the parchment paper handles to lift the candy slab out of the pan. Place it on a cutting board and cut it into small, bite-sized squares.
Tips for Perfect Homemade Candy
- Use a Candy Thermometer: Don’t try to guess the temperature. A candy thermometer is essential for achieving the perfect chewy texture.
- Don’t Scrape the Pan: When pouring the hot candy, resist the urge to scrape the bottom and sides of the saucepan. Sugar crystals can hide there, and scraping them into your candy can cause it to become grainy.
- Patience is Key: It’s tempting to cut into the candy while it’s still warm, but letting it cool completely is vital for it to set properly.
- Storage: Store your homemade Maple Nut Goodies in an airtight container at room temperature. They should stay fresh for up to two weeks.

FAQ: Your Maple Nut Goodies Questions Answered
1. Why were Brach’s Maple Nut Goodies discontinued?
They were discontinued by Ferrara Candy Company after it acquired the Brach’s brand. This was likely due to a combination of factors, including streamlining their product catalog to focus on more profitable items, changing consumer demand, and the costs of production.
2. Who owns the Brach’s brand now?
The Brach’s brand is owned by the Ferrara Candy Company, which is a subsidiary of the Ferrero Group. Ferrara manages many well-known candy brands, including Nerds, Trolli, and Black Forest.
3. What is the best store-bought alternative to Maple Nut Goodies?
Pearson’s Salted Nut Roll is widely considered the best and closest alternative. It has a similar chewy nougat center and a generous coating of salted peanuts, providing a very comparable texture and flavor experience, even without the maple.
4. Are there any other candies with a real maple and nut combination?
Yes, but they are often made by smaller, regional, or gourmet candy companies. Look for “maple nut brittle,” “maple nut clusters,” or “maple cream” candies, especially from confectioners based in Vermont, New Hampshire, or Canada. These are often found in specialty food stores or online.
5. Can I still find and buy Brach’s Maple Nut Goodies online?
No, you cannot buy fresh, officially produced Brach’s Maple Nut Goodies anywhere. You may occasionally see old packages for sale on auction sites like eBay from third-party sellers, but these would be extremely old, expired, and unsafe to eat. It’s best to avoid them.
6. Is the homemade recipe difficult to make?
Not at all! The recipe is very beginner-friendly. The only crucial part is using a candy thermometer to ensure you cook the sugar to the correct temperature. As long as you follow the steps carefully, you can successfully make a delicious batch at home.
7. What was the texture of the original candy like?
The original had a unique chewy, yet firm, maple-flavored center. It wasn’t as soft as nougat or as hard as toffee. It was covered in a layer of crunchy, roasted peanut pieces, creating a signature chewy-and-crunchy combination.
Conclusion
The final word on Brach’s Maple Nut Goodies is a bittersweet one. The iconic candy is, sadly, gone from store shelves for good, a casualty of a changing candy industry. The disappointment of losing a favorite treat is real, especially one tied to so many warm memories. For generations, this simple candy was a small source of joy, and its absence leaves a noticeable gap.
But that doesn’t mean the flavor and the memories have to disappear forever. While we may have to say goodbye to the Brach’s original, we can say hello to some excellent alternatives. A Pearson’s Salted Nut Roll can satisfy that craving in a pinch, but the real magic lies in your own kitchen. By following the simple homemade recipe, you can do more than just replicate a candy; you can start a new tradition.
Making your own Maple Nut Goodies allows you to reconnect with that beloved flavor on your own terms. It’s a fun, rewarding process that puts the power back in your hands. So, while the brutal truth is that Brach’s no longer makes them, the sweet truth is that the spirit of this classic candy can live on, one delicious, nutty, homemade batch at a time.
